Fossil Group in collaboration with BMW has launched its first collections of BMW branded watches in India. The two companies announced their global partnership on August 6, 2018.
Owing to BMW’s rich racing heritage, the collections draw inspiration from some of the most recognisable sports cars to introduce watches with distinctive detailing. The watches are categorised into ‘BMW Collection’ and ‘BMW M Motorsport Collection.’
‘We are delighted to have partnered with one of the world’s leading players in automotive design – BMW, to create dynamic timepieces. Fossil and BMW are both very committed to delivering distinctive designs and excellent craftsmanship to their customers. These shared values between the two brands form the very basis of our partnership. We are certain that the BMW X Fossil collections will further enhance the brand legacies by offering world class timepieces to watch enthusiasts all around the globe,’ said Johnson Verghese, Managing Director, Fossil Group, India.
Marrying joy, performance and passion, the collections subtly features the classic BMW symbol to create versatile companions for every day. Priced at Rs 16,995 onwards, the BMW Collection combines sports and luxury to for the perfect amalgamation of best of both worlds. The watch comes in silver, red, black and cashmere colours.
Priced at Rs 10,995 onwards, the BMW M Motorsport Collection features sporty designs along with the M Motor sport stripes that are made to stand out.
The collections will be available in select trade stores across India and online, first on www.myntra.com.