With decreasing profit margins and increasing competition in the Indian automotive industry, auto manufacturers are constantly working hard to optimise their manufacturing processes to reduce costs and improve flexibility and marketing time. The focus of auto makers today is not just to reduce raw material but also the number of operations required to manufacture automobiles. France-based Dassault Systemes is confident that it can help auto makers streamline their manufacturing process and increase efficiency and, thereby, allow them to offer a unique customer experience.
In the near future, auto makers are likely to rely heavily on digital planning to increase efficiency, which would make the need for manpower redundant. This would mean that manufacturers wouldn’t need to create a prototype before developing a car or an aeroplane – the entire process would be done digitally.
So, to accelerate and simplify manufacturing processes, many OEMs in India use Dassault Systemes’s 3DEXPERIENCE platform, which helps them design a product digitally before developing it in the real world. It reduces the cost and creates more room for imaginative and creative inputs. This means that every stakeholder can work together to accelerate manufacturing process and reach new innovative levels, while reducing cost and time of production and increasing the quality of the end product.
The 3DEXPERIENCE platform offers software solutions for every department of a company – from marketing and sales to engineering – to help them in their value creation processes and offer distinguished consumer experience. With a single, easy-to-use interface, the platform helps industry solutions through 3D designs, analysis, simulations, and intelligence software in a collaborative, interactive environment.
‘With our 3DEXPERIENCE platform, we help auto makers leapfrog traditional manufacturing process,’ says Guillaume Gerondeau, Vice President, Transportation & Mobility Industry Asia and Vice President, Strategic Business Development, Dassault Systemes.
According to Gerondeau, the EVs are much simpler in terms of components, but they have their own challenges in terms of mobility compatibility, battery technology, cooling, noise challenge, etc.
‘We have developed the expertise through which we can look after the challenges faced by traditional car makers and help them with digital tools to help car makers develop their products without making prototypes. So, that’s where Dassault Systemes comes into place, and we enable car makers with advanced digital tools and make the process faster,’ Gerondeau emphasised.
All the scenarios can be designed directly in the software, which also allows manufacturer to run different tests, such as crash test and endurance test.
Many EV start-ups across the world are now using Dassault Systemes 3DEXPERIENCE platform. Gerondeau says that their solutions help EV start-ups to design and develop products with embedded simulation. Today, with simulation technology, a manufacturer can achieve better results than traditional crash tests. Even in aerodynamics, simulation provides much better results than internal tests.
Dassault Systemes is working closely with various start-ups and has a special programme known as the 3DEXPERIENCE Pitch – a start-up incubator programme – that’s powered by their 3DEXPERIENCE Lab. In the programme, the company supports electric vehicles start-ups with their technology, and if they are really innovative, Dassault Systemes allows them to use their technology for free for one year. The top 3 start-ups, then, go through a highly technical pitch session, post which they get a chance to visit Dassault Systemes head quarter in Japan to participate in their mentorship programme.
In India, Dassault Systemes has over 3,000 employees, across six offices, and around 10,000 enterprise customers, 1,500 academic institution collaborations and 60 partners.
Their automotive customers in India include Ashok Leyland and Volvo Eicher. The company is also working closely with few suppliers, such as UNO MINDA, Suprajit Engineering, and QH Talbros.